Business Details
Authentic Handmade Rugs in London | Erugsdirect
Erugsdirect has been a trusted name in the rug industry for three generations, specialising in the import and sale of authentic handmade rugs from Persia, Afghanistan, India, and beyond. Our expertise spans modern, traditional, and antique designs, with a commitment to quality that ensures every rug meets rigorous standards. We offer comprehensive services including professional cleaning, restoration, and insurance valuation, performed by skilled artisans using advanced techniques.Our dedication to preserving cultural heritage is reflected in partnerships with museums and art organisations, while our online gallery provides easy access to curated collections. With free UK mainland delivery and a 30-day return policy, we combine convenience with exceptional customer service. Our team's deep industry knowledge and passion for rug craftsmanship ensure clients receive both investment-grade pieces and tailored solutions for rug maintenance.
Services
Handmade Rug Sales
Rug Cleaning
Rug Repair
Valuation Services
Restoration
Highlights and features
- Third-generation expertise in handmade rug craftsmanship
- Free UK mainland delivery on all rug purchases
- Specialist rug restoration using authentic materials
- 30-day money-back guarantee with easy returns
- Professional cleaning using pH-neutral, rug-safe methods
What people say
Exceptional craftsmanship
Professional restoration
Authentic handmade quality
Excellent customer service
Beautiful designs
Services
Handmade Rug Sales
Erugsdirect offers an extensive collection of authentic handmade rugs from Persia, Afghanistan, Turkey, and India. Each piece is carefully sourced for its craftsmanship and cultural significance. With over 30 rug categories including Ziegler, Aubusson, and Tabriz designs, customers can choose from traditional to contemporary styles suitable for both formal and casual interiors.
Rug Cleaning
Professional rug cleaning combines modern technology with traditional methods to preserve delicate fibres and dyes. The process includes dust removal using 40,000 vibrations per minute equipment, pH-neutral shampooing, and natural drying. Specialised techniques ensure safe cleaning for wool, silk, and cotton rugs while maintaining their original texture and colour integrity.
Rug Repair
Expert repair services address water damage, moth infestation, and wear-and-tear using authentic materials from original rug-producing regions. The team employs traditional weaving techniques to restore fringes, re-dye faded sections, and reconstruct damaged areas. All repairs come with a one-year guarantee and insurance claim assistance.
Valuation Services
Professional valuation assesses rug worth based on knot density, materials, age, and provenance. Experts consider market trends and historical significance to determine replacement value for insurance purposes. The service includes detailed documentation and is conducted by specialists with decades of international rug trade experience.
Restoration
Specialised restoration preserves antique rugs through careful colour stabilisation and structural reinforcement. Techniques include re-weaving worn sections using traditional looms and applying natural dyes matching original pigments. The process maintains historical authenticity while extending the rug's functional lifespan for future generations.
Questions
Do you offer international rug delivery?
We primarily deliver within the UK mainland, but can arrange international shipping upon request with additional charges.
Can you repair water-damaged rugs?
Yes, our specialists handle water damage restoration using professional drying and re-weaving techniques to prevent permanent fibre deterioration.
How do I clean silk rugs safely?
Silk rugs require specialist cleaning with pH-neutral solutions. We recommend professional cleaning every 3-5 years to maintain fabric integrity.
Do you provide rug valuation certificates?
Yes, our experts issue detailed valuation certificates for insurance purposes, including knot density analysis and provenance verification.
What sizes are available for custom rugs?
We offer made-to-measure rugs in standard sizes ranging from 120x170cm to 360x80cm runners, with custom options available upon request.
How to identify authentic handmade rugs?
Authentic pieces show slight irregularities in weave, use natural dyes, and have fringes that are integral to the rug's structure rather than sewn on.
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